The Bike Hub (THB) is a community-focused social enterprise set up for ‘all things cycling’, offering many programs to meet the needs of all cyclists, including people affected by mobility issues or those who lack the confidence to be on the road on a bicycle.
A new platform using cycling ‘for social good’, The Bike Hub has clear goals around promoting a culture of inclusion, healthier lifestyles and environmental sustainability.
Set up by a diverse trio of entrepreneurs with international experience in tech, start up and CSR, Antonio, Stephen and Elena are keen cyclists with a vision to create something new that has a meaningful impact on society.
On foot of all infrastructural investment from the Government and the EU, cycling uptake is on the rise but not yet as established in Ireland, like in other countries. There are still many barriers for people to get on the road, especially for the most vulnerable, such as those affected by mobility issues, the young and the elderly and young girls who simply do not consider cycling cool enough.
The ‘bike to work’ scheme, introduced to incentivise commuting by bike, created an even larger chasm by only being made available to employees, typically working for big companies, leaving out the majority of the population who need to invest a considerable amount of money to purchase new bikes. Those not in the upper levels of the PAYE bracket, the unemployed, the self-employer, the retired, children are not catered for by current incentives.
The Bike Hub is created with this challenge in mind: to promote the culture of cycling and to